Best Platforms to Create a Website: Top Picks for 2024

published on 18 July 2024

As you begin your journey into website creation in 2024, you find yourself overwhelmed by the number of platforms promising ease and power. With so many options boasting varying features at different price points, how do you choose where to build your online home? By taking a deep dive into the top contenders this year based on criteria such as usability, customization, and price, you can make an informed decision tailored to your specific needs. In this article, we will explore and compare the frontrunners that have emerged for crafting a website in 2024. You will leave equipped with the knowledge needed to select the best platform for your goals and budget, whether you're a coding pro or total beginner looking to establish your first site. Let's examine the top website builders and narrow the playing field.

Best Free Website Builder for Basic Sites (Without SEO)

Ideal for Simple Websites

If you're looking to create a basic website without advanced features or search engine optimization (SEO), there are several free website builders that can help you get started quickly and easily. WordPress.com is a popular option that allows you to create a simple website for free, with limited customization options. It provides an easy drag-and-drop builder, free themes, and templates to get your site up and running.

However, the free plan on WordPress.com does come with some limitations. You'll be required to use a subdomain (e.g., yoursite.wordpress.com), and you'll have restricted access to themes and plugins. Additionally, your site may display advertisements.

User-Friendly Alternatives

For those seeking a more user-friendly experience, Webador and Wix offer free plans that allow you to create basic personal or hobby websites with drag-and-drop builders and professional templates. While Webador provides limited storage and bandwidth, Wix allows you to connect a custom domain for free.

SITE123 is another beginner-friendly option that simplifies the process of creating basic websites through drag-and-drop editing. You can customize the design, add forms, and publish unlimited pages for free.

Considerations for Basic Sites

When choosing the best free website builder for your basic site, it's essential to consider factors such as templates, customization options, cost, support, and ease of use. The builder should be intuitive and user-friendly, especially for those without coding experience.

For basic informational websites or personal projects, builders that offer free hosting, domain options, and customizable templates without requiring coding can be ideal. These platforms allow you to set up a simple website without significant investments, while still providing a professional-looking online presence.

It's important to note that free plans often come with limitations, such as restricted features, storage, or the display of advertisements. If you plan to expand your website in the future or require advanced functionality, you may need to consider upgrading to a paid plan or exploring self-hosted open-source platforms like WordPress.org or Drupal, which offer more flexibility and customization options but require more technical skills to set up and manage.

Best Free Website Builder for Simple, No-Fuss Websites

For those seeking a straightforward way to create a basic website without extensive coding knowledge, a user-friendly website builder can be a lifesaver. These platforms offer templates, drag-and-drop editors, and intuitive tools that simplify the process.

Unicorn Platform: Effortless Website Creation

One standout option is Unicorn Platform, which prides itself on enabling website creation sans coding expertise. Its extensive library of pre-designed templates caters to various industries and purposes, allowing you to easily customize the look and feel. The drag-and-drop page builder streamlines content arrangement, making it a breeze to construct a visually appealing site.

MarsX: All-in-One Website Solution

Another compelling choice is MarsX, an all-encompassing platform that not only facilitates website building but also automates SEO tasks. With its user-friendly interface and array of templates, crafting a professional-looking website becomes a straightforward endeavor. Additionally, MarsX offers listing services, ensuring your site gains visibility across relevant directories.

Key Considerations for Simple Website Builders

When evaluating free website builders for simple, no-fuss websites, prioritize platforms that:

  • Offer an intuitive drag-and-drop interface for easy page construction.

  • Provide a wide range of modern, responsive templates to suit your needs.

  • Enable seamless integration of essential features like contact forms and social media links.

  • Deliver reliable hosting and maintenance services to keep your site running smoothly.

By leveraging these user-friendly tools, you can swiftly establish an online presence without the need for extensive technical expertise or resources. Streamline your website creation process and focus on crafting compelling content that resonates with your target audience.

Best Free Website Builder for Email-Focused Businesses

Optimized for Email Capture

Email marketing remains a powerful channel for businesses to nurture leads and engage customers. The right website builder can streamline this process by providing built-in tools for email list growth and subscriber management. Some website builders offer templates designed specifically for lead capture, with features like popups, slide-ins, and optimized landing page layouts to boost conversion rates.

Platforms like Leadpages and ConvertKit are tailored for maximizing email signups through A/B testing, personalized messaging, and seamless integrations with popular email marketing services. These builders empower businesses to create high-converting landing pages and lead magnets without extensive coding.

Integrated Email Marketing Capabilities

For email-focused companies, choosing a website builder that tightly integrates with their existing email tools can greatly simplify operations. Builders like WordPress, Squarespace, and Wix offer native plugins and addons that sync subscriber data between the site and email platforms, enabling targeted campaigns and automations.

WordPress stands out with its vast ecosystem of email marketing integrations like MailChimp, Constant Contact, and Campaign Monitor. Its flexibility allows businesses to create custom opt-in forms, segment subscribers based on interests, and leverage advanced analytics for optimizing email performance.

All-in-One Email Marketing Solutions

Some website builders double as full-fledged email marketing platforms, bundling everything businesses need in one solution. MailChimp's website builder, for instance, comes integrated with its industry-leading email tools, simplifying list management and automating email workflows triggered by website activity.

Similarly, GetResponse and Constant Contact combine easy drag-and-drop site builders with their sales automation, email marketing, and analytics capabilities. Their templates cater specifically to capturing leads through opt-in forms, while providing insight into email campaign performance.

When prioritizing an email marketing focus, these all-in-one builders eliminate the need for third-party integrations, streamlining processes under one roof.

Best Free All-Around Website Builder

Image from Marketermilk

Introducing WordPress.com

If you're seeking a free and user-friendly platform to build your website, WordPress.com stands out as an excellent all-around option. This open-source Content Management System (CMS) powers over 35% of all websites, thanks to its intuitive interface and vast ecosystem of themes and plugins.

Ease of Use and Customization

One of the key advantages of WordPress.com is its beginner-friendly drag-and-drop website builder. It allows you to effortlessly create and customize your site without any coding knowledge. The platform offers a wide range of free themes and templates, catering to various design preferences and website types.

Additionally, WordPress.com provides the flexibility to extend your site's functionality through its extensive collection of free plugins. These plugins can enhance your website with features like contact forms, e-commerce capabilities, social media integration, and more.

Performance and Support

WordPress.com is known for its reliable performance and scalability. As your website grows, the platform can handle increased traffic and content without compromising speed or functionality. Furthermore, you can benefit from the active WordPress community, which offers valuable resources, forums, and documentation to assist you throughout your website-building journey.

Limitations and Considerations

While WordPress.com offers a robust free plan, it's essential to understand its limitations. Your website will have a mandatory WordPress.com subdomain (e.g., yoursite.wordpress.com), and you may encounter advertisements on your site. Additionally, the free plan restricts access to certain themes and plugins, which could limit your customization options.

If you require more advanced features, such as a custom domain, e-commerce capabilities, or complete control over your site's code and plugins, you may want to consider upgrading to a paid plan or exploring self-hosted open-source platforms like WordPress.org or Drupal.

Balancing Ease and Capabilities

Overall, WordPress.com strikes an excellent balance between ease of use and essential website-building capabilities, making it a suitable free all-around website builder for beginners and those with limited technical expertise. As your needs evolve, you can seamlessly upgrade to a paid plan or migrate to a self-hosted solution, ensuring a scalable and flexible approach to your online presence.

Best Free Website Builder for More Experienced Creators

Wix: Flexible Drag-and-Drop Design

For creators seeking advanced customization, Wix offers a powerful drag-and-drop website builder. While its free plan includes templates and basic editing tools, upgrading unlocks extensive design flexibility. Experienced users can tweak every aspect - layouts, color schemes, fonts, and more - to craft a truly unique online presence.

Wix also boasts an impressive app market, enabling seamless third-party integrations for e-commerce, marketing automation, and beyond. This versatility makes it a compelling choice for those looking to build feature-rich sites without coding.

WordPress: Endless Extensibility

When it comes to open source website builders, WordPress reigns supreme. This platform shines for experienced creators seeking maximum customization through its vast ecosystem of themes and plugins.

From e-commerce functionality to advanced content management, WordPress empowers you to build multi-page websites tailored to your exact needs. Its active developer community ensures a constant stream of new features and improvements, future-proofing your online venture.

Unicorn Platform: All-in-One Website Creation

For a truly streamlined experience, Unicorn Platform stands out as an all-in-one website builder tailored for experienced creators. It offers a drag-and-drop interface, customizable themes, and built-in components like CMS, e-commerce, and blogging tools.

Unicorn's standout feature is its AI-powered automation capabilities, including tools for SEO optimization, UI generation, and even an AI marketplace builder. This comprehensive solution simplifies website creation while empowering advanced users with powerful customization options.

Open Source Alternatives: MarsX and More

The open source realm provides several compelling options for seasoned website creators. MarsX, for instance, is a website builder focused on automation, leveraging AI to streamline the entire process from SEO to site generation.

Tools like Tailwind UI Kit and Microapps Builder cater to front-end developers, providing customizable UI components and modular web app creation capabilities, respectively. With robust open source ecosystems, these solutions empower experienced creators to build truly bespoke online experiences.

Best Free Website Builder for Growing Businesses

Key Considerations

When selecting a free website builder, growing businesses must carefully evaluate their specific needs and future growth plans. While free platforms offer an affordable starting point, they often impose limitations that may hinder scalability. Factors like required features, budget, technical skills, and long-term goals should be considered to identify the most suitable free or open-source website builder.

Ease of Use & Flexibility

For non-technical users, an intuitive drag-and-drop interface and professionally designed templates are essential. Platforms like Wix, SITE123, and Squarespace excel in this area, enabling easy website creation without coding. However, they may restrict advanced customization or impose branding in free plans.

WordPress.com strikes a balance, offering a user-friendly experience with basic customization capabilities. While limited in its free tier, it provides a path to self-hosted WordPress.org for greater flexibility as needs evolve.

SEO & Marketing Tools

Search engine optimization (SEO) is crucial for online visibility and growth. Wix emerges as a suitable free option, providing decent SEO features like meta tag customization, site search, and Google Analytics integration in its free plan. However, advanced optimization may require paid upgrades.

Integrated marketing tools, like lead capture forms, email marketing, and eCommerce capabilities, can also benefit growing businesses seeking to expand their online presence and revenue streams.

Scalability & Open-Source Alternatives

As businesses grow, they may outgrow the limitations of free website builders. Open-source solutions like WordPress.org or Drupal offer greater flexibility and customization potential, albeit with a steeper learning curve.

Alternatively, all-in-one platforms like Wix or Squarespace bundle hosting, domains, and advanced tools, enabling seamless scalability through their paid plans without migration hassles.

Ultimately, the best free website builder depends on striking the right balance between ease of use, feature set, and future growth potential aligned with the business's unique needs and resources.

Best Free WordPress Alternative for Advanced Designers

Grav: Flexible Flat-File CMS

Grav offers a compelling flat-file content management system (CMS) as an alternative to WordPress, especially for advanced designers seeking extensive customization. Unlike traditional database-driven CMSs, Grav stores content as simple text files using the Markdown format, following a simpler architecture that reduces complexity.

Under the hood, Grav harnesses the power of the Twig templating engine and robust plugin ecosystem, enabling designers to create highly tailored websites. Its administrative interface provides a user-friendly way to manage content while still allowing complete control over the front-end design and development process.

ProcessWire: Developer's Dream

For those with strong coding skills, ProcessWire is a standout WordPress alternative that puts developers in the driver's seat. Its clean codebase and powerful API make it an ideal choice for crafting custom front-ends, plugins, and modules from scratch.

ProcessWire's flexibility extends to designers as well, offering granular control over page layouts, markup, and styling. Developers can leverage its robust template engine to build unique designs without compromising performance or security.

Drupal: The Powerhouse

When it comes to advanced customization and complex website requirements, Drupal stands out as a formidable WordPress alternative. Its modular architecture and extensive library of over 44,000 modules enable developers and designers to extend functionality and tailor every aspect of the CMS experience.

While Drupal's learning curve can be steep, its theming system provides designers with unparalleled control over the front-end markup and styling. Combined with its robust content management capabilities, Drupal emerges as a top choice for building highly customized and intricate websites.

SilverStripe: Intuitive Design Tools

SilverStripe offers a refreshing balance between power and usability for designers and developers alike. Its drag-and-drop layout builder empowers designers to create visually stunning websites without sacrificing the ability to fine-tune every detail.

SilverStripe's role-based permissions and configurable user experience ensure that both technical and non-technical users can collaborate seamlessly. This CMS strikes a sweet spot for advanced designers seeking an intuitive yet highly customizable platform.

Best Free AI Website Builders On Top Website Builders Directory

With the rise of artificial intelligence (AI) and no-code platforms, creating websites has become increasingly accessible for individuals and businesses alike. The Top Website Builders Directory offers a comprehensive overview of the best free AI website builders available in the market.

Unlock Creative Freedom with Wix

Wix stands out as a leading free AI website builder, renowned for its intuitive drag-and-drop interface and extensive template collection. Its AI capabilities, such as the SEO Wiz tool and intelligent image optimization, ensure your site is optimized for search engines and delivers a seamless user experience.

WordPress: The Open-Source Giant

WordPress.com is a powerful open-source platform that offers a free plan, making it an excellent choice for those seeking a flexible and customizable website solution. With its vast ecosystem of plugins and themes, you can create a site tailored to your specific needs, from blogs to e-commerce stores.

Squarespace: Elegant Design and Simplicity

Squarespace is celebrated for its sleek, modern templates and user-friendly interface. This free AI website builder excels in creating visually stunning landing pages and websites, while providing robust e-commerce capabilities for entrepreneurs and small businesses.

SITE123: Beginner-Friendly and Versatile

SITE123 simplifies the website-building process with its intuitive drag-and-drop editor and pre-designed templates. It's an ideal choice for beginners seeking a straightforward solution to establish their online presence without any coding knowledge.

Leadpages: Conversion-Focused Landing Pages

Leadpages is a specialized free AI website builder that focuses on creating high-converting landing pages. With features like A/B testing, analytics integrations, and attention-grabbing elements like popups and countdown timers, you can optimize your landing pages for maximum conversions.

By leveraging the power of AI and no-code solutions, these free website builders empower individuals and businesses to establish a professional online presence without the need for extensive technical expertise or financial resources. The Top Website Builders Directory serves as a valuable resource to explore and compare these powerful tools, enabling you to make an informed decision that aligns with your specific goals and requirements.

Best Website to Create a Website FAQs

What Features Should I Look For?

When choosing the best website builder, consider key features that align with your needs. Look for drag-and-drop editors, mobile responsiveness, SEO tools, and a variety of customizable templates. According to MarsX, automating SEO tasks can save time and effort. Prioritize builders with extensive media libraries, e-commerce capabilities, and third-party integrations for maximum flexibility.

How User-Friendly is the Platform?

Ease of use is crucial when selecting a website builder, especially for beginners. Intuitive interfaces with visual guides and tooltips can streamline the creation process. As noted in a blog post, accessibility features like keyboard navigation and screen reader support ensure inclusivity. Comprehensive knowledge bases, video tutorials, and responsive customer service are invaluable resources.

What Are the Pricing Options?

Most website builders offer multiple pricing tiers to suit different budgets and needs. Free plans are great for testing features but often have limitations. Premium plans unlock advanced functionality, increased storage, custom domains, and priority support. The Unicorn Platform provides various options starting from $299 annually. Evaluate long-term costs, renewal policies, and potential add-ons when selecting a plan.

How Customizable is the Website?

While templates provide a solid foundation, the ability to customize is essential for a unique online presence. Assess the level of control over design elements, layout, and coding access. Some Next.js starters enable extensive customization while maintaining optimal performance. Ensure the builder supports third-party apps, plugins, and APIs for enhanced functionality.

What is the best type of website to create?

Blogs & Personal Portfolios

For individuals looking to showcase their work or share their thoughts, a personal website or blog is an excellent choice. Platforms like Webador or Squarespace offer simplicity, customization options, and cost-effective solutions tailored for this purpose. Blogs thrive on user-friendly publishing tools and engaging layouts to attract readers. Similarly, portfolios benefit from sleek designs and multimedia integration to effectively highlight creative works.

Small Business Websites

Small businesses require professional-looking websites with integrated marketing tools to establish a strong online presence. All-in-one platforms like Wix, Squarespace, and Weebly provide a complete package - from visually appealing templates to ecommerce capabilities and scalability as the business grows. These solutions cater to diverse needs, ensuring seamless lead generation, sales, and customer engagement.

Ecommerce Stores

For businesses focused on selling products online, dedicated ecommerce platforms like Shopify, BigCommerce, and Volusion are ideal choices. These platforms offer robust inventory management, secure payment gateways, shipping integrations, and marketing tools designed specifically for online stores. Their comprehensive feature set streamlines the entire shopping experience, from product listing to checkout and fulfillment.

Open Source Solutions

Developers and tech-savvy individuals may prefer building websites using open source frameworks and libraries. Front-end frameworks like Angular, React, and Vue.js enable creating interactive user interfaces, while back-end frameworks like Node.js and Django power robust server-side applications. Open source content management systems (CMS) like WordPress and Drupal provide extensive customization options through plugins and themes.

Tailored to Your Needs

Ultimately, the best type of website depends on your specific goals, features required, and budget. Assessing your needs, reviewing platform comparisons, and choosing one that aligns with your vision is crucial. Whether it's a personal blog, small business site, ecommerce store, or a custom-built solution, the right platform will empower you to create a compelling online presence.

What is the best website builder for beginners?

For absolute beginners with no coding or design experience, Wix is widely considered one of the easiest and most beginner-friendly website builders. Its intuitive drag-and-drop editor and library of over 900 designer-made templates make it incredibly simple to create professional-looking websites without any technical skills.

Ease of Use for Beginners

Wix's standout feature is its unparalleled simplicity. The what-you-see-is-what-you-get (WYSIWYG) editor allows you to drag and drop elements like text, images, and multimedia right onto your web pages. No coding is required, making Wix an excellent choice for those just starting out in website creation.

Squarespace is another top contender that caters well to beginners with its elegant, award-winning templates and user-friendly customization tools. However, Wix edges it out in terms of sheer ease of use for complete novices.

Scalability and Customization

While Wix excels in beginner-friendliness, it does have some limitations when it comes to advanced customization and scalability compared to platforms like WordPress or Webflow. Webflow provides greater design flexibility through its visual coding interface, albeit with a steeper learning curve.

For small personal projects or basic business websites though, Wix's capabilities are more than sufficient for most beginners' needs. As your skills grow, you can gradually unlock more advanced features within the Wix ecosystem.

Cost and Value

One of Wix's key advantages is its free plan that includes unlimited pages and storage, making it an excellent starting point with no upfront costs. While premium plans unlock more features like custom domains and removing Wix ads, the free option is quite generous.

In contrast, platforms like Webflow require paid subscriptions even for basic usage. So for beginners on a tight budget, Wix provides immense value by allowing you to build and publish a fully-functional website at no cost.

In summary, Wix stands out as the most beginner-friendly website builder due to its unmatched simplicity, wealth of templates, and free plan - making it the ideal launchpad for those new to website creation.

Conclusion

Ultimately, the platform you choose to build your website will depend on your specific needs and goals. Wix and Squarespace offer beautiful templates and easy drag-and-drop interfaces, making them great for beginners. WordPress offers endless customization for more advanced users. Shopify shines for ecommerce sites, while Webflow delights designers. Whichever you select, invest time in optimizing your site for search engines and crafting compelling content. The internet is waiting to discover the website you build this year. Put your best foot forward by selecting the right platform and dedicating yourself to creation, not just technology. You have the tools at your fingertips—now bring your vision to life.

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